Design as emotion
Design plays a decisive role in people’s experience and the lack of it would compromise our ability to inspire emotions. The mission of Monschau, as far as design is concerned, is to obtain the condition of constant observation, to search for new emotional contexts, to discover new ideas, and to deliver the optimal experience.
To achieve all this, Monschau claims, in a world that often overturns the concept of Darwin in which man adapts to the environment, the importance of nature as an absolute expression of emotion.
For Monschau, to conceive design as emotion is an important trait of his philosophy. That’s because our way of feeling, behaving, thinking and using objects that connect us with the nature of our emotions takes us closer to the natural world.
